Graphic Designer & Video Editor

Employment Type: Full Time, Monday to Friday (12:30pm – 9pm BD Time) – Following UK working hours

About Us

PEN Group is a dynamic network of higher education institutions, partner universities and recruitment affiliates comprising of over 40 companies operating primarily across the UK. The Bangladesh headquarter, PEN Global, located in Chattogram plays a vital role in powering the core operational functions that keep the UK companies and institutions running efficiently. Our support teams specialise in a range of essential services, including admissions processing, digital marketing, student recruitment, IT support, data management, etc. By working closely with colleagues across the UK, Ireland, India, Dubai and beyond, PEN Global ensures a smooth, responsive, and student-focused experience from first enquiry to enrolment and beyond.

We are a fast-growing, international team committed to collaboration, innovation, and service excellence. With a deep understanding of UK education systems and student needs, PEN Global helps deliver consistent and high-quality support across all of PEN’s institutions and partners - including Elizabeth School of London, Victoria College of Arts and Design, William College, Univive, educateU and more. We are a diverse and multinational company and seeking like-minded, passionate individuals to help us progress even further.

Job role

We are seeking a Graphic Designer & Video Editor to join our digital marketing team. In this role, you will be responsible for planning, creating, and executing digital marketing activities across multiple platforms to support lead generation, brand awareness, and student recruitment objectives for PEN Group companies.

The ideal candidate will be creative, organised, and technically skilled, with hands-on experience in video editing, graphic design, content planning, AI-powered marketing tools, SEO, paid advertising, and cross-team collaboration with UK-based stakeholders.

• Graphic Design & Video Editing: Create high-quality marketing visuals and videos for social media, digital ads, websites, and campaigns. Design graphics, edit short-form and long-form videos, and adapt content for multiple platforms while maintaining brand consistency.
• Content Research & Planning: Research industry trends, student behaviour, and competitor activity to plan engaging digital content strategies across social media, websites, and campaigns. Develop content calendars aligned with UK marketing objectives, intakes, and brand guidelines.
• AI-Powered Content Creation: Use AI tools to generate and optimise marketing content, including written copy, social media captions, blog drafts, images, creatives, and short-form videos. Continuously test and refine AI outputs to ensure quality, consistency, and brand tone.
• Content Creation & Coordination: Create and adapt digital content (text, visuals, videos) for platforms such as Facebook, Instagram, LinkedIn, Google, and websites. Coordinate with designers, videographers, and copywriters where required to deliver campaign assets on time.
• SEO & Website Optimisation: Support SEO activities including keyword research, on-page optimisation, content optimisation, and basic technical SEO tasks to improve organic visibility. Work closely with web teams to ensure SEO best practices are implemented.
• Digital Advertising Support: Assist in planning, executing, and monitoring digital advertising campaigns across platforms such as Google Ads and Meta Ads. Support ad copy creation, creative testing, audience targeting, and performance optimisation.
• Campaign Monitoring & Reporting: Track performance of content, campaigns, and ads using tools such as Google Analytics, Meta Insights, and reporting dashboards. Provide regular performance updates and insights to improve future campaigns.
• UK Team Coordination: Work closely with UK-based marketing teams, admissions teams, and stakeholders to align content, campaigns, and messaging. Attend regular meetings and ensure timely execution of UK-led marketing initiatives.
• Market & Competitor Research: Conduct ongoing research into digital marketing trends, student recruitment strategies, competitor campaigns, and platform updates to keep PEN Group marketing efforts competitive and up to date.
• Continuous Improvement: Stay informed about the latest digital marketing tools, AI advancements, design trends, video formats, platform updates, and best practices. Proactively suggest improvements to workflows, content quality, and campaign performance.

• Undergraduate or Postgraduate Degree in Marketing, Business, Media, Graphic Design, or a related field.
• Minimum 3 years of professional experience in video editing, graphic design, digital marketing or content marketing (not an entry-level role).
• Competent graphic design and video editing skills with experience creating content for social media and digital campaigns.
• Hands-on experience using AI tools for content generation, design support, and video editing.
• Working knowledge of SEO principles and digital advertising platforms (Google Ads, Meta Ads).
• Familiarity with analytics tools such as Google Analytics and social media insights.
• Excellent communication, organisational, and time-management skills.
• Ability to work under pressure, manage multiple tasks, and meet deadlines.
• Comfortable working UK hours and collaborating with international teams.

• Creative and curious, with a strong eye for visual quality and emerging content trends.

• Organised and dependable, with the discipline to take ownership of projects from brief to delivery.

• Collaborative and comfortable working with both creative and non-creative stakeholders.

• Adaptable, with the ability to switch between brand-led design, campaign content, and fast-turnaround requests.

• Audience-focused, balancing creative ambition with business objectives and channel requirements.

• Receptive to feedback and committed to continuously improving craft, workflows, and outcomes.

• Resourceful and solutions-oriented when working within deadlines, budgets, or technical constraints.

BDT 55,000/- to 65,000/- per month (Depending on work experience) - Full time/ONSITE – Chattogram, Bangladesh.

If you are passionate about content creation and digital marketing and want to contribute to the growth of an international education group, we’d love to hear from you!